Video Marketing: A Powerful Tool for Small Businesses

In today’s digital age, video has become an increasingly popular form of content consumption. Whether it’s through social media platforms like Facebook, YouTube, or TikTok, or on a business website, video content has the potential to capture people’s attention and deliver a message in a way that text or images alone cannot.

Small businesses, in particular, can benefit greatly from incorporating video into their marketing strategies. Here are some reasons why:

  1. Increased Engagement: Videos are a great way to engage with your audience and keep them interested in what you have to offer. With attention spans getting shorter, a well-made video can quickly capture your viewer’s attention and keep them engaged for longer periods of time.
  2. Improved Brand Awareness: Videos can help to create a more personal connection between your business and your audience. By showcasing your products, services, or team in a video, you can give your viewers a better understanding of what your business is all about and what makes it unique.
  3. Better SEO: Video content can also help to improve your search engine rankings. By incorporating videos on your website or social media channels, you can increase the time visitors spend on your site, which can signal to search engines that your content is valuable and relevant.
  4. Increased Conversions: Videos can also be a powerful tool for driving conversions. By including a call-to-action at the end of your video, you can encourage viewers to take a specific action, such as signing up for your email list, making a purchase, or contacting you for more information.

At Mixture Web, we specialize in video development and helping small businesses leverage the power of video marketing. By creating high-quality videos that showcase your business in a compelling way, we can help you increase brand awareness, engage with your audience, and ultimately drive more sales.

Whether you’re looking to run ads on Facebook, YouTube, or TikTok, or simply want to incorporate video content into your website or social media strategy, we can help. Contact us today to learn more about how video marketing can benefit your small business.


Here are a few recent videos that helped our clients.





News, Tips and Tricks

The Benefits of Local Website Support: Why It Matters for Your Business

If you’re running a business, having a strong online presence is essential for reaching customers and staying competitive. A website that is well-designed, optimized, and up-to-date can provide numerous benefits for your business, including increased visibility, credibility, and conversions. One of the key factors in ensuring the success of your website is having access to local website support.

The Importance of Local Website Support

Local website support can be the difference between a website that performs well and one that fails to meet your expectations. By working with a local provider, you have access to experts who understand the specific needs of your business and the online environment in which it operates. This means that you can get the support you need quickly and efficiently, without having to deal with the frustration of long wait times or unhelpful customer service representatives.

The Benefits of Working with Local Website Support Providers

There are several benefits to working with local website support providers, including:

Personalized Service

Local website support providers offer a level of personalized service that is hard to find with larger, national providers. This is because local providers are often smaller and more focused, which allows them to provide a more individualized approach to their clients. You’ll receive a tailored service that takes into account your unique business goals, challenges, and requirements.

Expertise in Local Markets

Local website support providers have a deep understanding of the local online market, including the latest trends and best practices. This enables them to provide you with customized solutions that are specifically designed to meet the needs of your business and your customers. They can also help you stay up-to-date with the latest changes and developments in your local market, so you can stay ahead of your competition.

Flexibility and Adaptability

Local website support providers are often more flexible and adaptable than larger, national providers. This means that they can quickly respond to changes in your business or the market, and make adjustments to your website as needed. This can be especially important in fast-paced industries where staying ahead of the curve is critical for success.

Improved Communication and Collaboration

Working with a local website support provider can also improve communication and collaboration. With a local provider, you have direct access to the team working on your website, which can be a big advantage if you need help or have questions. You’ll be able to communicate more easily and quickly with your provider, which can help you get the results you need.

How to Find the Right Local Website Support Provider

When looking for a local website support provider, it’s important to consider several factors, including:

  • Experience: Look for a provider with a strong track record of success and a portfolio of successful projects.
  • Expertise: Make sure the provider has the technical knowledge and expertise necessary to support your website.
  • Communication: Choose a provider that is easy to communicate with and responsive to your needs.
  • Reputation: Look for a provider with a positive reputation in the local community, as well as positive reviews from past clients.

By choosing the right local website support provider, you can take your website to the next level and achieve your business goals.


In conclusion, having access to local website support can have a significant impact on the success of your website. By working with a provider who understands your business and the local market, you can benefit from personalized service, expertise, flexibility, and improved communication.

News, Tips and Tricks

So you have heard of Google My Business.. But have you heard of Bing Places for Business?

Bing Places for Business is a free service offered by Bing, the Microsoft search engine, that allows small business owners to create and manage their online presence in Bing. Despite the popularity of Google My Business, many small business owners overlook the importance of having their business listed in Bing Places for Business, which can result in missed opportunities for attracting new customers.

Having your business listed in Bing Places for Business helps ensure that potential customers can find accurate information about your business when they search for it online. This information may include your business hours, address, phone number, website, and reviews. By providing this information to Bing, you are making it easier for customers to find your business, which can lead to increased visibility, foot traffic, and sales.

In addition to making it easier for customers to find your business, listing your business in Bing Places for Business can also help to improve your search engine optimization (SEO) efforts. By having a complete and accurate business listing, you can improve your chances of appearing in search results when people search for businesses like yours in your area. This can help you to reach a wider audience and increase your visibility, which can ultimately lead to more customers.

The professionals at Mixture Web can help you to get started with Bing Places for Business, as well as manage your business profiles across the internet. They can help you to create and optimize your listing, and ensure that your business information is accurate and up-to-date. They can also help you to take advantage of local service ads, which allow you to reach potential customers when they search for businesses like yours in your area.

In conclusion, it is important for small business owners to make sure their business is listed in Bing Places for Business, in addition to Google My Business. This will help ensure that potential customers can find accurate information about your business when they search for it online, and can lead to increased visibility, foot traffic, and sales. The professionals at Mixture Web can help you with all your online business listings and advertising needs.

News, Tips and Tricks

The importance of choosing a good website designer for your small business

Having a well-designed website is essential for any small business. It’s the first point of contact for many potential customers and can make or break their decision to engage with your business. A good website designer can help establish your brand, attract new customers, and increase sales.

Every small business needs a stunning website. Not only is it the first point of contact for many customers, but also an evaluator that determines whether they choose to engage with your company or not. A skilled web designer can help create custom visuals and intuitive navigational features so that visitors are inspired by the overall look, feel and experience of what you have to offer. This could be just what’s needed to gain potential customer’s trust in your brand – turning them into loyal fans over time! Don’t forget; an unappealing or cumbersome layout might mean missing out on critical sales opportunities and leave customers feeling frustrated instead enticed when visiting your online presence.

Lastly, a good website designer can work with you to create a website that is tailored to your specific business needs and goals. They can help you to identify key features and functionality that will help your business to stand out and succeed online. Choosing a good website designer is an investment in your business and can pay off in the long run with an effective online presence and increased sales.

News, Tips and Tricks
Decluttering and Organizing is the Key to Achieving More in 2023

“New Year, New You: 5 Reasons Why Decluttering and Organizing is the Key to Achieving More in 2023”

  1. Increased Productivity – Being organized allows you to quickly find what you need, which can save time and boost productivity. When you are not wasting time searching for misplaced items, you can focus on the task at hand and get more done.
  2. Reduced Stress – Clutter and disorganization can create a sense of chaos and can be overwhelming. By decluttering your space and creating systems for organization, you can reduce stress and anxiety.
  3. Improved Mental Health – Studies have shown that a cluttered environment can negatively impact mental health. By decluttering and organizing, you can create a more peaceful and calming environment, which can improve your overall well-being.
  4. Better Time Management – When you are organized, you can prioritize tasks more effectively and manage your time better. This can lead to a more balanced life and less feeling of being overwhelmed.
  5. Financial Benefits – Being organized can also have financial benefits. When you are able to keep track of your possessions and expenses, you can prevent overspending and make better financial decisions. Additionally, organizing your home can make it easier to sell items you no longer need, which can bring in extra cash.

The new year is the perfect time to start making changes and declutter your life. Take the time to evaluate your possessions, create systems for organization and make a plan for maintaining your newfound organization. With a little effort, you can achieve more and enjoy a more peaceful and productive life.


To help you accomplish your goal of being organized, here are a few additional tips and tricks that can help you declutter.

  1. Start small: Don’t try to tackle your entire house or office at once. Start with one room or even just one drawer or shelf. Once you see the progress you’ve made, it will be easier to tackle bigger projects.
  2. Make a plan: Before you start decluttering, make a plan of what you want to accomplish. Set specific goals and deadlines to help keep you on track.
  3. Use the “one in, one out” rule: For every new item you bring into your home or office, get rid of one that you no longer need or use. This will help prevent clutter from building up again.
  4. Get creative with storage solutions: Think outside the box when it comes to storage. Use baskets, bins, and other containers to organize items, and consider using vertical space, such as wall shelves, to maximize your storage options.
  5. Find a home for everything: When you finish decluttering, make sure that every item has a designated place to be stored. This will make it easier to put things away and keep your space organized.
  6. Get your family involved: If you have a family, it’s essential to get them involved in the decluttering and organizing process. Assign each member of your family a specific task and make sure that everyone is responsible for keeping their space tidy.
  7. Keep it up: Decluttering and organizing is not a one-time event, it’s a lifestyle change. It’s essential to keep up with the organization and maintain your space by regular cleaning and decluttering.
  8. Have a donation box: When decluttering, set up a donation box where you can put items that are still in good condition but no longer needed. You can then donate them to charity or someone who needs them.

By following these tips and tricks, you can declutter and organize your life, and make the most of the new year. Remember, organization is not about perfection, it’s about creating a functional and comfortable space that works for you.

Tips and Tricks

New Client Showcase – Gilchrist Realty

Whether you’re looking to buy, sell, or lease a home, lake house, condo, river home, farm, land, lot, or commercial property, we’ve got you covered. Our agents have extensive knowledge of the local real estate market and are dedicated to helping you find the perfect property that meets all of your needs. We pride ourselves on our excellent customer service and are committed to making the process of buying, selling, or leasing real estate as smooth and stress-free as possible.
View their website at
New Clients
Screenshot of Metalwerx Inc - Website design by Mixture Web

Client Corner – Metalwerx Inc.

We’re proud to add Metalwerx Inc to the Mixture Web Family! We created a new website and provide ongoing online marketing campaigns. Learn more about their business below, and visit their website at

At Metalwerx, we specialize in metal fabrication and manufacturing. We have the tools and expertise to create high-quality metal parts for a wide variety of applications. Whether you need just one part or hundreds, we can help. Our team of skilled craftsmen and state-of-the-art equipment allows us to handle projects of any size with precision and efficiency.

We offer a variety of open and closed top roll-off dumpsters and roll-off containers made using high-quality materials and heavy-duty parts. We adhere to strict quality controls to ensure that our roll-off containers provide long-lasting, reliable service. In addition to our standard and heavy-duty options, we also manufacture custom-made roll-off dumpsters and offer specialized designs. If you need something unique, please don’t hesitate to contact us.

Metalwerx Inc. can order a large variety of metal ranging from: square tube, rectangular tube, round tube, pipe, flat bar, square bar, round bar, angle iron, c-channel, I beam, expand metal, sheet, plate and many more. We can also cut to your needs.


View more of our work in our Client Corner

New Clients
Acorn Home Services LLC Screen Shot

Client Corner – Acorn Home Services LLC

We are excited to share a new client website update.

This project was a website redesign.

At Acorn Home Services, we pride ourselves on our honesty and exceptional quality. Our owner Mark Oaks has a background in aircraft maintenance, commercial facility maintenance, and residential construction, so you can rest assured that we know what we’re doing. No matter what your needs are, we’ll be able to help.



New Clients